diff --git a/_config.yml b/_config.yml
index c8ef1b7a..0ec5eb8e 100644
--- a/_config.yml
+++ b/_config.yml
@@ -20,6 +20,7 @@ baseurl: "" # the subpath of your site, e.g. /blog
 url: "" # the base hostname & protocol for your site
 #twitter_username: jekyllrb
 github_username:  json-schema-org
+google_analytics: UA-99695987-1
 
 # Build settings
 markdown: kramdown